In-Depth Market Research
Market Research
The key to gaining a competitive advantage lies in having an in-depth understanding of the target audience, competitors, and the market.
Bearsify, as part of market research services, strives to do the same, providing you with relevant information about market, industry trends, competitors’ strategies, and innovations in the marketplace, among other things, thus helping you formulate effective marketing strategies, make informed decisions, and reach out to your prospective clients far and wide.
Right from employing industry-best practices and systematically gathering, recording, and analyzing data to helping you launch a new product / service, set prices, create a business plan, expand into new markets, etc. Our experts can do it all. Our market research services encompass peer group development modeling and project evaluation, market assessment, benchmarking , data mining and segmentation, competitor analysis, industry trend forecasting, and much more…
Qualitative Market Research
- Focus Groups
- In-Depth Interviews
- Mystery Shopping
- Brand Laddering
- Secondary Research
Quantitative Market Research
- Segmentation
- Concept Testing
- Product Claims Testing
- SWOT/PESTLE Analysis
- Pricing Research
- Social Listening
We define and document the core ideas on which high performance brands are based.
Business Strategy
- Purpose / Mission / Values
- Customer Experience
- Interim CMO Role
- M & A Branding
Brand Strategy
- Brand Architecture
- Brand Positioning
- Product / Service Strategy
- Innovation / Brand Stretch
Marketing Strategy
- Target Personas
- Strategic Marketing Plans
- Brand Rollout Plans
- Product Launch Plans
